Friday, June 19, 2015

30 Second Theatrical Event

I hate commercials.

I record TV.  I do not watch commercials, except for the Super Bowl.  I almost never watch live TV, even the Super Bowl.  If I find something new I want to watch I'll set it to record and go find something else to do.  Piddle in the garage or kitchen; play with the dogs; anything but watch commercials.

I don't think I am abnormal in this passion.  Consequently, advertisers have a challenge, make a 30 second 'show' that catches your attention before you fast forward the show or has something visually catching that makes you stop, rewind and watch the commercial.  I appreciate the effort.  After all, my TV time is all about being entertained and if the Madison Ave folks can do this in a commercial, so be it.  I am entertained.

I have seen a local automobile dealership has taken the approach that you can't fast-forward immediately when a show breaks and rarely do you stop on the instant a show comes back on.  In other words, even I end up seeing the first 3-5 seconds of the first commercial and last 3-10 seconds of the last commercial.  This dealership has a ≈15 second commercial campaign that is the first and last commercial in a break. I end up seeing both… I do not remember the dealerships name so, fail.  But good effort, I do appreciate the creative and new approach.

My dislike for commercials extends to music.  I pay for XM and have hours of MP3s that I listen to regularly. I even dislike the XM DJs touting their other shows on other XM stations.  I mean, I paid for music.  Quit. Talking. XM and Pandora keep me informed as to new music.  If I only listed to my MP3s, I'd never hear the new stuff, right.  So some commercials get to me.

Again, in appreciation of the challenge advertisers have for getting my attention, one has my attention.  The 2015 US Open.  Listening to Pandora, the commercial has no words, just sounds.  There is a video.  And a 5 second snippet of 'We're An American Band' by Grand Funk.  I was so intrigued that I had to click rapidly over to the Pandora window next time so I could watch it.  I've watched it a few times now.

I remember the advertiser.  I am talking about the commercial.  I BLOGGED about the commercial. Success. 

I have been entertained.

Wednesday, May 27, 2015

So, wow.  It’s been a long, long time.
This morning, on my way to work… a truck cut across 3 lanes in front of me. I swerved hard to miss him.  It is amazing how much goes through your head when something like that happens. I knew I was going to die…

Keep in mind all of this happened in less than 2-3 seconds.  I was in the far right lane going right to left in the picture.  I have a small car and the road in that area has a slight upgrade to it.  I saw the top of the delivery truck coming in the left most oncoming lane and it seemed oddly fast in its approach.  Traffic for the light up to the left off the picture was backed up past the drive way entrance on the lower right.  Like I said I was in the far right lane, no traffic, headed for the second entrance to go to the Sheetz gas station on the corner.  I could see that the truck was not slowing.  I glanced at the traffic sitting still and notice that everyone had left an opening for left turning traffic.  For this massively large (compared to my little car) truck to turn… in front of me. What were they thinking, why isn’t he stopping… he’s not stopping.  Oh shit, I’m fucked! I’m guessing I was doing 40.  I saw the truck make the turn without slowing.  I jumped on the brakes. There was a pickup coming out of the parking lot. I’m dead… this is it, I’m going to die.  I swerved right-left-right and missed everyone. 

[Dramatic pause for effect]

I was down to 20 mph.  I looked back in the rearview mirror, after the longest 3 seconds of my life, before I entered the parking lot.  The delivery truck had stopped.  Its front tire was in the right wheel portion of what was my lane, his bumper was over the right edge of the lane. 

I thought my heart was going to explode.  Even now, as I type this, some 5 hours later, I can feel my heart starting to race.

In my mind’s eye, I saw the delivery truck hit me at the rear axle, spin me around into the curb maybe missing the stopped pick-up.  I saw me flip upside down at the curb and land in the ditch.  The whole thing seemed like a slow motion re-play.  I had that series of thoughts and the whole thing was over. I was through it.  I turned into the second driveway and parked at the gas station for about 20 minutes.  I was shaking, my heart was pounding.  I felt like my brain was rattling. Oddly enough not fast.  I measured it on my phone app and it recorded 79 bpm. They were like heart explosions, it wasn’t racing, it was exploding.  I could feel my heart pounding in my finger tips.

His bumper was over the right edge of MY lane.  I doubt I swerved that much. It took him some time to see me, react and stop but OMG! I swear it was inches. I was inches from ending.

Be prepared, know your car - How does it react in high speed swerve situations?  Under steer? Over steer? Does the ass-end break loose? If so, what do you do now? how do you react?

Situational awareness - see the things around you. I should have known the potential for that ‘gap-in-traffic someone-coming-through shenanigans’ was high given the traffic in the area. I probably should have slowed down.

Right now, at work, 5+ hours later, I’m not worth a shit.  I can’t concentrate. I can’t stop thinking about those events. Hopefully writing this will let me release it.  I’m guessing this is 1% of Iraq/Afghanistan vets PTSD. Ya’ll have my sympathy.  This sucks!

Monday, March 17, 2014

Random thought while traveling

I had dinner at Kenny's in Dallas last night. Hickory smoked Makers Mark is exceptionally good. The house special drink is a smoked Makers Old Fashion. I love Old Fashions.  Highly recommend both.

30,000 foot sun sets are always awesome.  i took a couple pictures of one heading west from Dallas. (picture pending) Not to get to techie on you but it is full spectrum plus red shift from the atmosphere, almost a rainbow.

Planes should not have leather seats... or is it just me? Maybe, I'm a sweater (not the knitted kind, hahaha). If I walk 100 yds in 76 degree weather, I'll be dripping wet. I don't put a coat on until it gets below 20 degrees and then only if I'm going to be out in it for a bit.
Leather seats... within 20, minutes on a plane my ass is sweating. And my back. Itchy. Hot. Very uncomfortable. If they insist on leather seats they should cool them.
It is, after all, all about me. LOL!

Sunday, October 06, 2013

Whiskey Wish List

While in Philly last sprin (May '13) Paul and i had some unique whiskeys a rye and some scotch.  these were all great.  if you wan to try something new, pick one of these.

One glass of XXX Shine and one of JB Devils Cut. If they only had cigars... — with Paul Scheidt at Time Restaurant And Whiskey Bar, Philadelphia Pa.
And now... Eagle Rare
Now... Thomas H . Handy Straight Rye Whiskey
And now... Black Maple Hill in an Old Fashion
And now... Laphroaig - islay single malt scotch whiskey. Triple wood.
And now... High West Whiskey, American Prairie Reserve
And now... Smooth Ambler Old Scout - 6 year

Saturday, June 29, 2013


I hate when that happens.
I think i have control again...

Friday, February 15, 2013

Just Push a Button

I've been traveling a lot for my employer. That equates to spending way more hours on a plane than I ever would have imagined. Watching my fellow humans is entertaining and disheartening.

Why is it that on a plane somewhere between 5 and 10% will press the call button rather than the light button? Is it really that confusing? There are 3 seats, 3 buttons and 3 lights. Usually at the ends of those are two more buttons and 2 more lights. Is it not logical that the set of 3 will turn a reading light on?

Oh and the 3 buttons have little light bulbs with rays emitting out and the 2 buttons have a person holding a cup.

Sigh. I guess it really doesn't bother me, it's sadly humorous.

Sunday, February 03, 2013

STOP Crying Wolf

Warning lights, I'm just tired of them.

What law says trash trucks have to have blinking lights all over the fucking place. All. The. Time?
Upper and lower turn signals, front and rear. PLUS a strobing xenon light in the middle. When stopping, especially on busy roads, I get it. Ok. Turn on all your flashy things. But why the fuck on a four lane highway at 60 mph do you need to? huh? Tell me.

Then there is school buses.  Around here they all have a bright white strobe on the roof. WTF?  I mean, first of all, they're huge and fucking yellow. When they slow down there are very bright yellow lights, that flash and when they stop... then there are those red flashing lights AND a stop sign. Who wrote the law or decided that the a blinking white light on the roof would be the thing that makes them safe??

Fire trucks - sigh. I have a lot of respect for these guys. And I do realize they are only following ordered or policy. See, around here they wash there little red fire trucks every day in the summer.  Part of that apparently is doing a flashy light inspection.  So, 3 of the stations that I drive by everyday pull their trucks out of the garage, right up to the edge of the street. We're talking over the side walk.  And inspect the lights.  That means they are all on and flashing... I stopped... got honked at from behind AND the fire truck driver waved me on... I'm still dumbfounded over this. Doesn't this train people not to stop when they see flashing fire truck lights?

I might need to take up drinking.